Lamborghini Plans More One-Offs
Expect more special editions and one-off models as Lamborghini is set to
continue investing in creating even more exclusive supercars. That's
according to CEO Stephan Winkelmann who, speaking at the Paris
Motor Show, said: "We will continue to invest in one-offs like the
Aventador
J, or like the technical demonstrators with a very limited number of
cars, up to 20, like the Sesto Elemento."Lamborghini's commercial
director, Fintan Knight, was also asked about these projects' financial
viability and enlightened us to the purpose behind them.
It's both a
tangible and intangible gain, because you can't replace a car like the
Sesto Elemento in the value it adds to the brand. Even today we see
manufacturers showing chassis, which use the same carbonfibre technology
that we used two years ago when we presented the Sesto Elemento."The
cutting-edge Sesto Elemento carries a curb weight of just 999 kg and,
thanks to the 570-horsepower 5.2-liter V10 sourced from the Gallardo,
can sprint from rest to 62 mph in only 2.5 seconds and on to an
electronically-limited top speed of 186 mph. All 20 units of the $2.2
million limited edition track-only Sesto Element have been sold out.
So not only do these
special edition models turn a healthy profit, they also showcase new
designs and technologies that ultimately influence future sports
cars.For that reason, Lamborghini recently innaugurated a specialty
assembly shop where these exclusive supercars will be built for the
auto-show stand, the street and the race track.
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