Ways To Find Similar Or Related WebsitesAlexa Related Links: Alexa gives a list of sites which are related to the site you are researching on. The ‘Related Links’ tab can be found on the site info page of that website on Alexa.com. This is how related links for Facebook.com looks on Alexa
Google Related Sites: Google gives a list of related websites when we search with the ‘related’ parameter. Here is an example of sites related to Facebook.com according to Google.
SimilarSites.com: As the domain name suggests, similarsites.com gives us very nice results to look for websites in similar niche, topic or category.
As you can see the results are more or less similar. This gives us a nice picture on what sites are similar and the chances are that all the similar sites have similar kind of traffic and liking. So as I said, if a campaign is working really well for me on Facebook, the chances are that it might work well on sites like Myspace.com, HiFi.com and others.
There are many other ways of finding similar or related sites and these are the ones I use most of the times. My personal favorite is Alexa as it gives lot more information that I can use for advertising purpose. Lot of people like similarsites.com because it’s pretty straight forward and easy to use and understand. You may use any of these sites/techniques to find sites in a particular niche, topic, category etc.